NOW MORE THAN EVER

NOW MORE THAN EVER is a transmedia public art installation by Sarah Zucker for the City of West Hollywood’s #ArtfulDistancing Initiative. The piece commemorates the absurd uniformity and accidental profundity of corporate messaging in the time of Coronavirus. 

It is installed as two large-scale video art billboards on the Sunset Strip through October 2020, and is also accessible as an augmented reality face filter for public participation on social media. The user-submitted videos are amplified through my social media, and will be cut together into a compilation at the end of the installation.

The face filter can be accessed here, and users can tag @thesarahshow for potential reposting of their submissions.